Here's an unusual cross promoting ad. Cherry coke did a promo tour type thing in a van one summer. (which year? did anyone actually see the van?) It was modified to have an open-able side where there were video game stations so you could try out Sonic games. It also had cherry Coke dispensers/cans & etc so you'd try the drink at the same time. Naturally Coke & Sega would make up such an ad, to alert fans that this was a mobile event coming soon. (The fine print likely had dates/locations) It says "Get Cherryfied" and "Warning: The Cherry Coke / Sega Sonic Shuttle Blasts off this Summer".