This is a nice large tote bag you could get from Segaworld Sydney. It's a tough nylon tote, with a nice & big Sonic embroidered on one side. Very large embroidery is difficult to come across/tends to be expensive. It's their version of 'forward facing Sonic' which has been altered to be holding the colorful Segaworld logo. (it's also blue-arm-error Sonic, if you look closely enough between the letters) The bottom says "Sydney Australia" and you can see the logo on the tag (inset). The other side of the bag is plain.